> For the complete documentation index, see [llms.txt](https://help.uniagency.net/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://help.uniagency.net/media/tiktok/tiktok-guang-gao-tou-fang-ji-chu-zhi-yin-0725-geng-xin/tik-tok-guang-gao-ji-chu-jie-shao.md).

# Tik Tok 广告基础介绍

<figure><img src="/files/vlhWYZAONMX11EeCvcjn" alt=""><figcaption><p><a href="https://business.uniagency.net/application/apply/tiktok">点击此处跳转TikTok开户页</a></p></figcaption></figure>

## 一、Tiktok for business基础使用

在TikTok广告管理平台上投放广告：<https://ads.tiktok.com/help/article?aid=10001551> \
商务中心使用功能说明：<https://ads.tiktok.com/help/article?aid=12786>&#x20;

## 二、Tiktok for business广告创建与设置介绍

**广告创建**\
广告系列：<https://ads.tiktok.com/help/article?aid=9535> \
广告组：<https://ads.tiktok.com/help/article?aid=9541> \
广告：<https://ads.tiktok.com/help/article?aid=9525> \
版位、定向、受众、出价、事件优化均有相关文档在帮助中心；

## 三、Tiktok for business广告发布政策

广告政策说明：<https://ads.tiktok.com/help/article?aid=10000962> \
广告内容政策：<https://ads.tiktok.com/help/article?aid=9552>\
广告行业品类限制：<https://ads.tiktok.com/help/article?aid=9550>

## 四、Tiktok for business pixel设置

Tiktok像素介绍与安装指引：<https://ads.tiktok.com/help/article?aid=9663> \
Pixel常见问题解答：<https://ads.tiktok.com/help/article?aid=12119>&#x20;

## 五、Tiktok for business  --  iOS 14政策应对指南

<https://ads.tiktok.com/help/article?aid=10000858>

## 六、【新手出海】TikTok各类账号创建及Pixel设置

**视频详细指引：**

<https://academy.uniagency.net/detail/v_62343171e4b04d7e2fd7ec09/3>