# Google ads 谷歌广告账号

**Google ads 谷歌广告账号：**&#x5E7F;告主在Google系列产品上创建和发布广告的账号。\
官方广义上，包括①广告素材投放的载体账号（**谷歌广告账号**）；②谷歌经理账号（**谷歌MCC账号**）；

通常情况，Google ads账号特指前者，即广告主在Google系列产品上创建和发布广告的账号，是由代理商申请开户。

### **（一）Google广告账户操作方式** <a href="#google-ji-chu-ming-ci-google-guang-gao-zhang-hu-cao-zuo-fang-shi" id="google-ji-chu-ming-ci-google-guang-gao-zhang-hu-cao-zuo-fang-shi"></a>

方式一：【用户管理】通过Google ads广告账号(”用户“身份，操作形式为邮箱)&#x20;

方式二：【经理管理】成为Google ads经理账号("经理/MCC"，形式为10位数id)的工作人员，通过MCC管理广告。

![](/files/-MYuM8lXEOzDIFS9qWU8)


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# Agent Instructions: Querying This Documentation

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